SWOT Analysis
2 Day Workshop - 16 Participants

To reach a desired level of success, every organization must be able to use its strengths and learn from its weaknesses.  This course teaches a comprehensive approach to conducting a full-scale analysis of an organization’s Strengths, Weaknesses, Opportunities and Threats.  Participants will use the entire analysis process, from conducting an Environmental Scan to using the powerful matrix model TOWS (Threats, Opportunities, Weaknesses, and Strengths), in order to determine ideal organizational strategies.

This course is designed with interesting, applicable and fun examples for an enjoyable learning experience.  Participants receive an online workbook that serves as reinforcement for the future and as a comprehensive template for conducting a SWOT Analysis. Working examples should come from the participant's organization or work group.

Learning Objectives

- Understand the role of a SWOT Analysis in strategic planning

- Comprehend the steps involved in conducting an Environmental Scan 

- Do an Environmental Scan on their organization or work group

- Identify internal and external components that are characterized in a SWOT Analysis

- Evaluate a scenario to determine appropriate strategies to address strengths, weaknesses, opportunities, and threats, using a TOWS Matrix

- Conduct a SWOT Analysis

- Create strategies to address strengths, weaknesses, opportunities, and threats

Target Audience

Executive Management

Management

Team Leaders

Contact us for details on group pricing.

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